Document Type : Original Article

Authors

1 Department of Business Management, Rahedanesh Institute of Higher Education, Babol, Iran.

2 Professor of Business Management Department, University of Mazandaran, Babolsar, Iran.

3 Department of Business Management, Faculty of Management, Islamic Azad University, Arak Branch. Iran.

10.22105/imos.2021.280242.1044

Abstract

Purpose: This research aims to identify and prioritize the critical factors of success in managing the telecommunication supply chain of Mazandaran province with the help of the DEMATEL-based Analytical Network Process (DANP).
Methodology: The present study is exploratory survey research and an applied case study. The statistical population is 15 experts in telecommunication of Mazandaran province. Their opinions are used to prioritize the criteria. Since the study population is limited, it was decided to examine the whole society, and sampling should be avoided.
Findings: Four main dimensions - safety, cost, organizational, and after-repair and maintenance - were determined among the different criteria. According to the experts' answers and the analysis results, repair and maintenance are the essential components in prioritizing the critical success factors in managing the telecommunication supply chain of Mazandaran province.
Originality/Value: The study showed that companies could gain a tremendous competitive advantage by identifying and prioritizing the critical factors of success in supply chain management, shedding light on better policymaking in the field.

Keywords

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