نوع مقاله : مقاله پژوهشی

نویسندگان

1 گروه مدیریت بازرگانی، موسسه آموزش عالی غیر انتفاعی- غیر دولتی راه دانش، بابل، ایران.

2 گروه مدیریت بازرگانی، دانشگاه مازندران، بابلسر، ایران.

3 گروه مدیریت بازرگانی، دانشگاه آزاد اسلامی واحد اراک. ایران.

10.22105/imos.2021.280242.1044

چکیده

هدف: هدف از این تحقیق، شناسایی و اولویت‌بندی عوامل حیاتی موفقیت در مدیریت زنجیره تأمین با روش دیماتل مبتنی بر تحلیل شبکه در مخابرات استان مازندران بوده است.
روش‌شناسی پژوهش: برای این منظور، ضمن مطالعه عمیق ادبیات این حوزه و استخراج عوامل حیاتی موفقیت زنجیره تأمین (شامل چهار بعد ایمنی، هزینه‌ای، سازمانی و تعمیر و نگهداری و همچنین معیارهای هرکدام از آن­ها)، از 15 نفر از خبرگان، شامل مدیران و کارشناسان مخابرات استان مازندران، خواسته شد تا این عوامل را در حوزه موفقیت زنجیره تأمین مخابرات استان مازندران اولویت­بندی نمایند.
یافته‌ها: نتایج حاکی از این است که بعد تعمیر و نگهداری دارای بیشترین وزن بوده و به‌عنوان حیاتی­‌ترین مؤلفه موفقیت در مدیریت زنجیره تأمین مخابرات استان مازندران می­‌باشد. نتایج حاصله می‌تواند راهگشای سیاست­گذاری­های مناسب در حوزه مخابرات ایران باشد.
اصالت/ارزش‌افزوده علمی: نتایج پژوهش نشان داد که با شناسایی و اولویت‌بندی عوامل حیاتی موفقیت در مدیریت زنجیره تأمین شرکت‌ها می‌توانند مزیت رقابتی زیادی را به دست بیاورند.

کلیدواژه‌ها

عنوان مقاله [English]

Identification and Prioritization of Critical Success Factors in Telecommunication Supply Chain Management in Mazandaran Province using DANP

نویسندگان [English]

  • Hooman Shababi 1
  • Mahmoud Yahyazadefar 2
  • Maryam Ghiasabadi Farahani 3
  • Roshanak Motamedi 1
  • Peyman Ghafari Ashtiani 3

1 Department of Business Management, Rahedanesh Institute of Higher Education, Babol, Iran.

2 Professor of Business Management Department, University of Mazandaran, Babolsar, Iran.

3 Department of Business Management, Faculty of Management, Islamic Azad University, Arak Branch. Iran.

چکیده [English]

Purpose: The purpose of this research is to identify and prioritize the critical factors of success in managing the telecommunication supply chain of Mazandaran province with the help of the DEMATEL Analytical Network Process (DANP).
Methodology: The present study is exploratory survey research and an applied case study. The statistical population is 15 experts of telecommunication of Mazandaran province. Their opinions are used to prioritize the criteria. Since the study population of this study is limited, it was decided to examine the whole society and to sampling should be avoided. In this research, using the DANP technique in MATLAB software, it has been proposed that the variables that have been collected from the articles have been prepared and tested in conjunction with the experts. Among the different criteria, four main dimensions of safety dimension, cost dimension, organizational dimension, and after repair and maintenance were determined.
Findings: According to the experts' answers and the results of the analysis, repair and maintenance are described as the most important component in prioritizing the critical factors of success in managing the telecommunication supply chain of Mazandaran province. The results will shed light on better policymaking in the field.
Originality/Value: The results showed that by identifying and prioritizing the critical factors of success in supply chain management, companies can gain a great competitive advantage.

کلیدواژه‌ها [English]

  • Critical factors
  • Supply chain management
  • DANP
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